Panasonic Australia

Graphic Design Freelancer

For Panasonic, I designed digital ads, website visuals, merchandise, and various marketing materials, working across multiple teams to deliver brand-aligned, high-quality design solutions for ongoing campaigns and product launches. These inlcude work for their subbrands such as LUMIX and Technics.

Woman adjusting a camera on a tripod outdoors with a sandy landscape and clear sky in the background.

Campaign - Bonus Offer

Digital Banners, Pamphlets, Strut Cards and Stand Cards.

Panasonic promotional banner advertising bonus offers on Lumix cameras and accessories, including discounts on specific camera models and bundle accessories, with promotional prices and terms.
Advertisement for Lumix cameras with bonus offers, featuring Lumix S9 and S5II models, with additional accessories.
Promotional flyer for LUMIX bonus offer, listing discounted prices on electronics and accessories, and instructions for claiming the bonus.
Banner advertisement for Lumix cameras with a bonus offer of up to $399 RRP. Features images of three Lumix cameras on a red background with a burst pattern.
Promotional image advertising a LUMIX camera bonus offer, featuring a compact camera, a black DSLR camera, a memory card, and a camera battery with charger on a red background.
A promotional image advertising Lumix cameras with a bonus gift offer. The image features three different Lumix camera models against a red and pink burst background. Text highlights include 'Bonus Offer,' 'Bonus Gift up to $399 RRP,' and phrases lik
Advertisement for Lumix bonus offer featuring a red background with rays, showing a Lumix camera, a 256GB SanDisk Extreme Pro Card, and a power bank with a price of $204. The promotion is valid from May 15 to August 31.
A promotional advertisement for Lumix cameras featuring three different camera models against a red background with a burst pattern, highlighting a bonus offer up to $399 with terms and conditions apply, and emphasizing themes of power and creativity

Campaign - Ready, Set, Reward

Black Friday Campaign which consisted of Static and Animated Web Banners, Strut Cards and Stand Cards.

A promotional flyer for Lumix cameras advertising a bonus offer. Customers who buy select Lumix camera bodies or kits can receive Visa gift cards worth $150, $200, or $300. Instructions are provided on how to claim the bonus, including visiting a web
Promotion for Lumix cameras featuring five different models with a bonus offer. Text highlights include "Ready. Set. Reward." and an offer of up to $300 Visa gift card.
LUMIX promotional flyer featuring a bonus offer of up to $300 Visa gift card for purchasing a Lumix camera, with images of two camera models, the S5II and S9.
Lumix camera banner with the slogan 'Ready. Set. Reward.'
A promotional poster for Lumix cameras with a bonus offer. The poster features images of several Lumix camera models, including S5IIX, S5II, S1IIE, S1II, S5II, S9, and S1RII. It states that customers can get up to a $300 Visa gift card with purchase.
Advertisement for Lumix cameras promoting a bonus offer with up to $300 Visa gift card reward and images of two Lumix cameras.

FRMEFEST Collateral

Panasonic had a booth at FRMEFEST and I designed all the booth print collateral from menu boards, media walls and signs.

A menu titled 'Lumix Bokah Brew' with various coffee options listed, displayed on a clear stand at a coffee shop, with a coffee grinder in the background and two women, one in black and one in red, visible behind the counter.
Design with the text "Shoot on LUMIX" above a white hand holding a steaming coffee cup, with a green LUMIX camera icon nearby on a black circular background.
Two people standing in front of a digital display at a LUMIX booth in an indoor venue, with a large LUMIX sign above and a poster of a woman in an orange outfit on the display.
A woman with curly hair wearing a white dress, standing in front of lush greenery, at a LUMIX x Julia Trotti event.
A woman dressed in a traditional red kimono stands in front of a large camera display that reads "LUMIX FEST." She has a floral hair accessory and is posing with a traditional Japanese hairstyle and makeup, with a background resembling a Japanese str
A black chalkboard menu for Lumix Bokeh Brew listing various coffee drinks, all marked free, including espresso, long black, macchiato, piccolo, cappuccino, latte, flat white, mocha, hot chocolate, chai latte, and tea. The menu features a green secti
A camera screen displaying silhouettes of two people in front of a street scene with buildings, with height estimates of approximately 1.5 meters and 1.85 meters. There is a sign on the left for a cafe offering free full cream milk drinks.

Miscellaneous Designs

From Media Stands, Stickers and Shirts for Panasonic and it’s subbrands such as LUMIX and Technics

Black and white graphic t-shirts featuring turntables, Japanese characters, and the word 'Technics' in bold, with the graphic split into halves on each shirt.
Vertical roll-up banner with the brand name 'LUMIX' at the top, featuring a collage of outdoor adventure and travel photographs, including landscapes, people hiking, cycling, and photography.
Advertisement for Technics audio products featuring a pair of wireless earbuds and a portable case, with the headline 'Introducing the All-New AZ100: A Revolution in Sound' and the tagline 'Pure Audio, Perfected.' The ad also displays a 'What Hi-Fi?'
A collapsible display screen showing a collage of various nature and outdoor photographs, with the brand name 'LUMIX' repeated at the top and bottom of the display.
Advertisement for Lumix S9 camera with a promotional bonus lens. Features a large colorful background with product images, including a camera, colorful camera bodies at the bottom, and a person holding a camera. Text highlights the camera's features
Colorful graphic with the text "Let's Get LOGICAL" on a blue grid paper background. Four different digital cameras are depicted at the bottom of the image.
A digital illustration of a wooden table with a search bar labeled 'LUT' above it and the word 'LUMIX' below it.
Colorful graphic of a milkshake glass with the words 'No Shake Zone' written inside the pink liquid. The milkshake has white whipped cream on top, a purple straw, and a camera resting on the whipped cream.
Colorful Japanese characters spelling "LUMIX" with the phonetic pronunciation "ru-mi-kk-u-s-u" below.
A graphic with the text 'Find Joy in the Lutte Things,' a heart-shaped background, and a camera illustration.
A cartoon-style drawing of a fan with text that says "I'm a LUMIX fan".
Colorful hand-drawn logo with text 'LUTS' above three different camera illustrations, and 'get creative' written below.
Logo with the words "RIZZOLUTION In Every Frame" and an illustration of a camera in the center.