Sydney Forró Festival

Branding - Merch - Social Media Assets - Event Coordination Support

Branding and Logo Design

I do graphics for a NGO volunteer-ran dance community called Sydney Forró Dance. This is an organisation that provides dance classes and social nights for a dance-style called Forró. Forró is a Brazilian partner dance originating from North-Eastern Brazil and the community is full of great and inclusive people. I also volunteer as a teacher for Newcomers and have grown a close bond with the people, therefore offering my design services as a thank you to them. I assist with their social posts and design their yearly Festivals brand and graphics.

Sydney Forró Festival 2025

I had a lot of design freedom so I took inspiration from the previous years design and incorporated the same theme of birds and Brazillian flare. I illustrated everything through Photoshop and used Adobe Illustrator to create the banners.

The logo features a cockatoo wearing the beak of a toucan and also contains instruments such as the zabumba and triangle which is used in Forro music. As this is for the Sydney group, there is the Opera House and Eucalyptus’s for some extra Australian elements as the event highlights the culmination of both Brazillian and Australian culture.

Sydney Forró Festival 2026

The branding breif was inspired by a traditional Brazilian printed poetry called Literatura de Cordel. The logo was kept simple with the “o” being the shape of the sun and moon to symbolise that the time of day is not limited to when we can dance.