One of my first web design jobs with the Merton Hotel happened around 2020 but since then I have helped re-design their website, go through some business strategy and establish some branded graphic assets to align more with the unique exterior of their pub/hotel.

The owner’s biggest pain-point was experiencing the stress of having to manage a hotel whilst also having to manage its online promotion and advertising without truly understanding the vast world of social media and the technology behind it.

My job then became to help create very simplified systems for her to be able to manage updating information online herself. I used canva to create templates for her be able to easily create weekly What’s On posters and also advised her how to take videos and photos to increase the quality of her content without depending on having someone else do the work for her.

There’s a lot of responsibility that comes with managing a business so I really enjoy being able to relieve some of that responsibility off her through this systematic approach.